Hurricane Response Guide for Environmental Public Health Professionals
Crisis and Emergency Risk Communication The CDC’s Crisis and Emergency Risk Communication (CERC) manual is based on psychological and communication sciences, studies in issues management, and practical lessons learned from emergency responses. Key principles of CERC include: Be first Promote action Be right Be credible Show empathy Show respect Involve stakeholders Plan and evaluate Misinformation, Disinformation, and Malinformation Misinformation is the spread of false information without the intent to mislead. Disinformation is false information that is intentionally designed or spread with full knowledge of it being false (i.e., information has been manipulated). It is intended to deceive and cause harm. Malinformation is a term for information based on fact but removed from its original context to mislead, harm, or manipulate. Malinformation is true, but sharing it is meant to cause harm. EPH professionals might struggle to combat false information, address misconceptions, and ensure that accurate information reaches the public to prevent panic and misinformation-driven actions. When distributing information to the public, always try to be a credible source and stay ahead of misinformation, especially during a crisis. Safety Considerations for Field Work in Post-Hurricane Conditions 1. Always wear appropriate personal protective equipment (PPE). 2. When possible, work in pairs or teams. Maintain regular communications with team members. 3. Be alert to hazards (i.e., downed power lines, unstable structures, submerged objects, and displaced wildlife). 4. Avoid wading through floodwaters. 5. Assume all floodwater is contaminated. 6. Practice proper decontamination procedures after fieldwork, including hand hygiene. 7. Prevent heat stress by staying hydrated and taking regular breaks in shaded or cool areas. 8. Ensure immunizations (e.g., tetanus and hepatitis A) are up to date. 9. Use vehicles appropriate for specific conditions. 10. Carry emergency supplies. 11. Carry a fully charged mobile phone and bring backup power sources. 12. Know emergency contact numbers and evacuation routes. 13. Conduct safety briefings at the start of each workday to review hazards and protocols.
14. Adhere to work/rest cycles to prevent fatigue-related accidents. 15. Be aware of the signs of stress and trauma in yourself and colleagues.
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